Social Media Accounts: How Many is Too Many for a Blogger?

As a blogger I feel like I need to have a presence on all social media platforms from Facebook, Twitter, Instagram, YouTube, Pinterest, Bloglovin’, StumbleUpon, Google+, Tumblr, etc., but is it necessary to be active on that many platforms?

Icons of social media accounts

For this post I wanted to share how I use each social media platform as well as the pros and cons I found and if I would recommend it as a blogger.

 

Facebook: I mainly use Facebook for Messenger and to join blogger groups. I do not have a Facebook page for my blog, but I know many bloggers who do. From what I have seen, it is hard to grow your audience, and you also have to pay to promote your posts to larger audiences, which results in having a low activity level of people who have liked, commented, or shared your posts. I do not see having a page as necessary and it is not worth spending money on. I do recommend joining blogger groups though like Blogs in Bloom because you can share your blog posts with other bloggers throughout the week.

 

Twitter: I started out as having a personal Twitter account, and it still mainly is, but I also have my blog connected to my account. When I publish a blog post, it is automatically shared on my account. Along with sharing my blog posts, I also share other blogger’s posts as well as anything thing else I find cute or interesting. Twitter has increased the character limit from 140 to 280 characters, so now you can write longer tweets without worrying about being cut off. I also find it easy to find other bloggers to follow and to grow my followers. Twitter is hands down my favorite social media platform to use, and I would recommend it because you can share anything you want from blog posts to pictures to just text.

 

Instagram: My Instagram started out as a personal account, but now I mainly use it to promote my blog posts. I find it difficult to find other bloggers to follow unless I know their username, and it is also difficult to grow my following and I feel like I have been stuck at 1,500 followers for forever. I also hate the algorithm since the feed is not in chronological order so it is very easy to miss other blogger’s posts unless I go to their account. I only use Instagram 1-2 times a week because I honestly do not enjoy it, and I would only recommend it if you like sharing pictures.

 

YouTube: First off I do not have a YouTube channel and I do not plan to start one. Some bloggers feel like it is necessary to have both a blog and YouTube channel, but I do not think it is. However, it is totally up to you to decide if you want to start a channel, but you need to make sure you have the time to film and edit videos along with writing posts and taking pictures for blog. You also need to be aware that growing your channel is a slow process just like growing a blog. YouTube has also recently changed the requirements to become monetized and now you need 4,000 hours of watched videos in the last 12 months and at least 1,000 subscribers. I know several bloggers who have started channels then quit, so unless you have enough time and enjoy making videos, I do not recommend starting a YouTube channel.

 

Pinterest: I mainly use Pinterest to repin other blogger’s posts, but I have heard of bloggers who have gotten tons of views from Pinterest by sharing their own posts. I do like being able to have different boards with separate topics so I can have some that are related to blogging and others related to more personal topics. If do you want to use Pinterest, I suggest using Canva to create a Pinterest graphic for each of your blog posts so when your post is shared, you already have a picture ready to be pinned. I recommend using Pinterest if you have the time to create graphics, otherwise it is a great way to find out about other blogger’s posts.

 

Bloglovin’: I use Bloglovin’ every now and then, and my blog is linked to my Bloglovin’ profile to automatically share my posts. I know most bloggers use Bloglovin’, but to be honest I am not sure what to do besides automatically sharing my posts and following other bloggers.

 

StumbleUpon: I have used StumbleUpon briefly to share my blog posts. From what I have seen, StumbleUpon is good for exposure, and some of your posts can get a ton of views, but you will have a poor bounce rate. Since people are just stumbling onto your post, they will only visit it for 1 second without reading anything before they move onto another site. It is also a hit or a miss with which of your posts will get views. I have not had any success with StumbleUpon, but you may, so I would only recommend trying it out if you have the extra time.

 

Google+: I cannot even remember the last time I logged into Google+. I know some bloggers like to share their posts and other blogger’s posts on Google+, but I do not know how effective it is as at getting views for your blog. If you use Google+ please share your insight because to me it is just another social media platform.

 

Tumblr: I actually started my blog on Tumblr, but then I switched over to WordPress and deleted my account. Tumblr was fun to use at first, but I ended up feeling disconnected from the community. You cannot leave comments like you normally do on blog posts, and if you want to talk to someone, you have to do so through their Asks. For me Tumblr is like another blogging platform, so I would not recommend using it if you already have a blog.

 

Most of my blog’s views are from the WordPress Reader and search engines followed by Facebook, Instagram, and Twitter. I recommend sticking to 1-3 social media platforms for your blog because it is difficult to manage 10 different accounts and it can take up so much time.


What social media platforms do you use for your blog?

64 thoughts on “Social Media Accounts: How Many is Too Many for a Blogger?

  1. Thanks for raising the questions. I am starting blogger. I dont have much experiences. I use facebook, Twitter and Linkedin … I think the more audience is better since we all want to share our ideas and experiences with the broader public .. may be the answer depends on your motive. what do you want to achieve? the more the views is better in my opinion what ever the purpose … correct me. By the way, how do you pay for the wordpress? I want o upgrade mine but I couldnt make it. any advise?

    Liked by 1 person

    1. I think Facebook, Twitter & LinkedIn is plenty for you now! You don’t want to wear yourself too thin by having too many social media accounts. You’ll also probably end up neglecting some accounts in favor for others, so focus on the accounts you have now.
      As far as upgrading, go to wordpress.com then “My Site” & the 3rd option down is Plan. From there you can choose between the Personal, Premium & Business plan. I definitely recommend the Personal plan & that’s what I use. Then you choose upgrade then you have to pay for the plan using a credit card, debit card or PayPal. Even though the plan is $4 a month, you have to pay for all 12 months at once. Once you completed the purchase you’ll also be able to choice a domain name. I hope this helps!

      Liked by 2 people

      1. I think it is worth it because first off you will have your own domain so your blog URL will not have .wordpress.com in it. You will also have more storage for pictures & WordPress will not show ads on your blog.

        Like

  2. I haven’t even downloaded apps for most of the social medias because i do most of my blog business on pc — I dont use them for anything but blogging. Facebook is just for chatting with you or interacting with blog groups, twitter is just for ranting and sharing posts.. Instagram I check like once a day maybe and I don’t post too often.. as for everything else I just check it occasionally if I’m in the mood to do so. It’s def not necessary for bloggers to use every single one, like you said.

    Liked by 3 people

    1. I downloaded all the apps just to take the picture for this post πŸ˜‚ I do have Twitter & Instagram on my phone but nothing else.
      I check the other social media sites on my laptop if I’m in the mood too, but normally I’m not haha.
      I’m glad you feel it’s not necessary either! 😊

      Liked by 1 person

  3. Usually all the social media are connected to my WordPress blog, so whenever I post, it automatically shares a Facebook post, a tweet, tumblr post, a google+ post, etc. I always share pictures on my blog, and I use those pictures to share it on Instagram and Pinterest. I usually do it all in one go, and then only follow up with my engagements after.
    A huge note though: Before I send out a post I do a lot of research for hashtags and tags, especially for WordPress, Instagram and Pinterest.

    Liked by 3 people

    1. That sounds manageable! I automatically share my posts too & whatever picture I use for my post I share it on Instagram 😊
      I tend to use the same hashtags haha, but I think researching beforehand would be good to do!

      Liked by 2 people

  4. I think just having a good ol’ WordPress account should be enough to keep a person happy – so long as they make sure to follow other blogs, link to related past posts, use good tags, write well etc. It’s the most freeing (social media?) flatform I’ve found yet – you can write however much you want and about whatever you want, post pictures, embed videos… Anything and everything πŸ˜€ I do really enjoy Instagram to share my photos too though – but my Instagram account is definitely growing really slowly… Those are the only social media platforms I use and I love them both πŸ˜€

    Liked by 3 people

    1. I didn’t mention WordPress in my post since I figured almost everyone who read this post would be using WordPress & I consider it more of a blogging platform than social media. I do agree WordPress is freeing & you can do anything you want!
      Instagram is great for sharing photos, but I feel you on the slow growth.
      I think having both your blog & Instagram is plenty & it isn’t necessary to have anymore social media accounts! 😊

      Liked by 1 person

  5. I have loads of social media accounts and at times it can be a bit overwhelming. I have a facebook page for my blog, an instagram account, a twitter account, a pintrest account, and a youtube channel! I totally suck at creating youtube videos, but they’re super fun to do when I have the time and feel motivated to do so!
    I don’t really use Google+, I didn’t even think it could be beneficial! Great post xx

    Melina | http://www.melinaelisa.com

    Liked by 3 people

  6. I’ve been thinking about switching up how I promote my blog on social media, as well as my social media accounts (personal and for blogging)… You brought up a site that I used to login to religiously when I was in college: Stumbleupon. Pinterest kind of took over, so I completely forgot about it, but you mentioned it piqued my interest in sharing my posts on there. Can’t hurt to try, right? Thanks! 😊

    Liked by 1 person

    1. I know a lot of bloggers have a separate personal & blog social media accounts, but I just use my personal accounts. Like I mentioned I mainly use Instagram for my blog now & for Pinterest I don’t think it’s necessary to have separate accounts since you can just create separate boards!
      Especially if you have some extra time it can’t hurt using StumbleUpon again! You may be lucky & get a ton of views πŸ˜„

      Liked by 1 person

  7. Fellow Blogs in Bloom member here! I totally agree with this post. I have a Facebook, Twitter, Instagram, Bloglovin and Pinterest. I need to be more active on my Pinterest though. It’s hard to keep up with my blog, my blog groups and my social media!

    Liked by 1 person

  8. I have a blog, instagram, twitter, a pinterest and a youtube. I feel like it’s impossible to manage all of them though, so my Insta and blog get the most attention. I have like 10 followers on pinterest, I just never think to use it!
    I feel like there’s no way anyone needs ALL of these social media accounts, it’s better to be consistent on one or two. Anything else is just unhealthy for our sanity!

    Liked by 1 person

    1. I agree there’s no need to have all of the social media accounts b/c it’s difficult to manage them!
      I also only use Pinterest to repin other blogger’s posts so I don’t have many followers either.

      Like

  9. Instagram as I enjoy sharing and finding pictures, just started the blog here, linkin for professional links and my Facebook is private. I have twitter aswell and I tend to use this for following dietetic information. I think you are right that being active on too many accounts is time consuming and I only really post on here and instagram

    Liked by 1 person

    1. I think that’s great you only have a few social media accounts & you only really focus on your blog & Instagram! 😊
      None of my links are professional so I don’t use LinkedIn, but have you noticed any views from there?

      Liked by 1 person

  10. I agree – you can’t be everywhere! I stick to Facebook, mainly for groups, Twitter, and my blog also has a podcast. I do post to Google but I don’t get a lot of views that way. I had heard however that it helps with searches and it only takes a couple of seconds! I think you should also concentrate on the places where you like to be, which is why I’m not on Instagram or Pinterest!

    Liked by 1 person

  11. I’ve written about this myself, and it’s a fair question to ask. I have Facebook, Twitter, Instagram, Bloglovin’, G+, Flipboard, Pinterest, and StumbleUpon. However, My posts automatically share to Facebook, Twitter, Bloglovin’, and G+ and that is pretty much it for those. I actively spend time on Instagram, Flipboard, Pinterest, and StumbleUpon because I genuinely enjoy them, and would use them without the blog. I enjoy concentrating on different networks to see what I can learn and what skills I can gain from them! Tumblr and YouTube will be forever “no” for my blog, though!

    Liked by 1 person

    1. That’s a lot of accounts, but that’s nice being able to automatically share posts on some of them!
      Since you do spend time on Pinterest, StumbleUpon & Flipboard, have you seen an increase in views from those sites?
      Tumblr & YouTube are a no for me too since I’ve already been down the Tumblr path & I don’t want to start a channel!

      Like

      1. Flipboard, no- BUT I would say I would be using it personally if I didn’t have a blog account so I’m not too bothered. Pinterest and StumbleUpon traffic is DEFINITELY increasing for me with consistent use, which is lovely to see. I set aside 10-20 minutes for Pinterest 3-4 days a week, and it has made a world of difference for really not too much work!

        Liked by 1 person

      2. That’s great to hear you’ve seen some traffic with Pinterest & StumbleUpon. Thank you for sharing your experience & I’ll have to look into spending some time on those sites 😊

        Like

  12. This is a great post. I get most of my views from wordpress, which is driven by my sharing my posts on my personal Facebook page, twitter and Pinterest mostly…I notice good traffic from Pinterest, as I put the link to my story on each picture I share – it’s almost like a teaser! I agree you can spend too much time throwing too wide of a net – so many of these don’t seem to drive any viewing at all

    Liked by 1 person

    1. Thank you! That’s great to hear you’ve gotten views from Pinterest & I’ll have to look into adding links to the pictures I share!
      I agree & that’s why it’s great to hear about other blogger’s experiences with social media!

      Liked by 1 person

  13. I use Instagram (@IsabellaHume – shameless plug) and my blog, because my blog is mainly dedicated to poetry, so my instagram is great way to share that with some appropriate images. I’m finding it difficult to generate traffic, but I’m hoping that by persevering it’ll work out! πŸ™‚

    Liked by 1 person

  14. I’m not much a fan of instagram either! It’s just all a bit obscure and too image oriented for me. As for pinterest I actually started that as a way of gathering ideas for the first time I coloured my hair, funny how things evolve haha x

    Liked by 1 person

  15. Wow, I feel like I could have wrote this myself! πŸ˜‚
    Excellent post, I relate to most of it and I think it’s very important to write something like this for all bloggers out there. Thank you for sharing!

    Liked by 1 person

  16. Great post! I agree with everything you have written.

    There are so many choices and the effectiveness varies
    greatly from user to user.

    The main place I get lots of traffic from is Stumbleupon by
    far, this year so far about 7,000 referrals. When I make a
    new post I add it to my stumbler page, which I like as a
    visual reference. Using Firefox the new update changed
    how the stumble bar works, so I had to revert back to the
    previous version of Firefox. Most of these social media
    sites are now just veiled marketing pages that want you
    to pay for exposure, also “successful” bloggers and brands
    actually pay for followers (or bots) so their high numbers
    are not actually organic followers but paid for. It is a strange
    time to be a blogger, I think the trick is to keep doing what
    you enjoy doing and just use the services that work for you.
    Using 6-10 different services just becomes exhausting.

    Keep up the great work!

    Liked by 1 person

    1. Thank you so much!
      That’s amazing you’ve gotten so many referrals from StumbleUpon! I’ll have to check it out again.
      I agree a lot of social media accounts require you to pay for exposure. For example Facebook requires you to pay to boost your audience on your like page’s posts & Instagram has the option to pay to promote your posts. I’ve seen a lot of people talk about buying followers too & it’s just crazy!

      Like

  17. haha first I started an instagram account, after that, I’ve been convinced to start a blog and yaaay I have my blog up and running or wordpress for a while now, twitter is so so… and now a facebook page 😨 the dark side. I kind of feel like i am lost. Like literally. Facebook is hectic lately and our days are fast and crazy too… and even my invitation for friends, to like the page are pretty much lost. β€œi sent you a notification about it”… β€œwhat notification?” …. β€œoh yea it’s here.” I found it much easier to reach out to my first 1000 follower on Instagram, then the first 10 on Facebook πŸ˜€ I have to admit, I am struggling with facebook.I feel like its very hard to engage with people, and it’s more about the groups now than pages… Any ideas and opinions are welcome, and thank you guys!
    this is my facebook 😨
    http://www.facebook.com/worldthroughmyglasses
    this is my insta πŸ™‚
    http://www.instagram.com/nono.nemeth
    this is my blog πŸ˜„ http://www.theworldthroughmyglasses.org

    Liked by 1 person

    1. Like I said I don’t think a Facebook page is worth it b/c even if you put in a lot of time, it is really difficult to get even your friends to like your page as you mentioned. I do think it’s good to be in Facebook groups b/c you can share your posts & there are tons of different groups you can join.
      If you want to keep at it w/ your Facebook page, then just keep sharing your page. Just know that it’s a slow process for pretty much everyone & even if you have a ton of followers you’ll probably still not have a lot of engagement since Facebook pretty much makes it mandatory to pay to share your posts to all your followers.

      Like

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